About Us

Our consultants are industry agnostic, drawing upon years of front-line experience across a broad range of industries. We work in highly focused teams in conjunction with key stakeholders in your organization to design and deploy growth strategies.

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    Who We Are

    T&Co is a boutique growth and innovation consulting firm that is dedicated to helping its clients grow faster, more profitably, and more steadily than before.

    We help our clients from strategy through results, bringing critical thinking and cross-industry insights that unlock their team’s full potential. For over 16 years, we have guided clients through the strategy, innovation, and execution cycles to deliver superior results.

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    Meet Our Team

    Our consultants are industry agnostic, drawing upon years of front-line experience across a broad range of industries. We work in highly focused teams — typically a partner and three to five consultants — in conjunction with key stakeholders in your organization to design and deploy growth, innovation, and digital strategies and to challenge their thinking on familiar paradigms.

    Yan Vinarskiy
    Principal
    Josh Coleman
    Partner
    Sydney Majors
    Associate
    Xiao Liu
    Principal
    Travis Sheldon
    Managing Associate
    Brynna Mann
    Sr. Engagement Leader
    Tommy Garrett
    Associate
    Sehaj Rekhi
    Analyst
    Whitney Sandford
    Analyst
    Jack Porritt
    Managing Associate
    Rob Castle
    Senior Analyst
    Seth Sanders
    Senior Associate
    Sherry Wang
    Analyst
    Richard Schwartz
    Partner
    Sarah Leggett
    Chief Business Officer
    Michael Treacy
    Chairman and Founder
    Kaelen Patel
    Analyst
    Eden Blattner
    Talent Coordinator
    Jameson Clay
    Analyst
    Vesselina Pentcheva
    Managing Associate
    Wes Pytlowany
    Associate
    Cathy Daniel
    Analyst
    Gary Gebenlian
    Principal
    Kelly Weikel
    Advisor
    Francesco Fazio
    Partner
    Andrew Topinka
    Senior Associate
    Bridget Smith
    Analyst
    Hans Mueller-Schrader
    Managing Associate
    Beau David
    Analyst

    Our History

    Our work draws on Michael Treacy’s three decades of research on business performance.

    1995

    Discipline of Market Leaders is Published

    Michael Treacy authors his first book, a New York Times best seller, outlining the principles for winning in competitive marketplaces, by developing unmatched customer value propositions, and delivering through a superior operating model.

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    2003

    Double Digit Growth is Published

    Michael Treacy authors his second book presenting a commonsense approach for achieving sustainable profitable growth.

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    2006

    T&Co Launches in Boston

    Built upon decades of research on business performance, T&Co is founded to work with companies to apply our expertise to drive their business strategies.

    2007

    T&Co Ventures is founded and launched in Boston

    This arm applies the growth framework to launch early-stage ventures. The initial portfolio included a new auto finance business, a pre-paid Medicare card for the uninsured, and a new career coaching business for college students.

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    2009

    T&Co Introduces Growth Discipline Offering

    Based upon real-world growth systems put in place by marketing leading organizations, our offering is widely recognized as a best-in-class approach to creating growth and delivering superior results.

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    2011

    T&Co Opens a Chicago Location

    T&Co opens its first Chicago location in the heart of Chicago. Today you can find our consultants working out of the iconic Willis Tower.

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    2013

    T&Co Creates Results for Clients Across Multiple Industries

    T&Co doubles in size and brings in a wealth of unique insights in select key sectors: Industrials, Healthcare and Consumer Products.

    2017

    First Help Financial, a T&Co Venture, delivers its 3rd consecutive year of double-digit growth

    This is a revolutionary auto finance business, experiencing exponential growth, and having established market presence in 20 states.

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    2018

    T&Co Launches its Innovation Practice

    A new playbook is developed to help clients launch new adjacent growth businesses and take advantage of growth opportunities beyond their core.

    2019

    5th Fortune 100 Key Client Won

    T&Co signed its 5th Fortune 100 client, in the insurance industry, to develop a new vision and growth agenda within and beyond their core business. T&Co solidifies its position as the leading boutique strategy firm in the industry.

    2021

    T&Co hosts its first Women in Business Forum

    T&Co facilitates a forum on empowering the next generation of women in business. The event, co-hosted with the University of Michigan, feature several key female executives who are all former T&Co alumni.

    Best firms to work for
    2021

    T&Co is recognized as Great Place to Work and one of Consulting Magazine’s Best Firms to Work For

    For years T&Co has offered employees intellectually stimulating work, the ability to directly impact our clients and our firm, and develop personally and professionally, and in 2021 we were recognized for those efforts.

    2003

    Double Digit Growth is Published

    Michael Treacy authors his second book presenting a commonsense approach for achieving sustainable profitable growth.

    book
    2007

    T&Co Ventures is founded and launched in Boston

    This arm applies the growth framework to launch early-stage ventures. The initial portfolio included a new auto finance business, a pre-paid Medicare card for the uninsured, and a new career coaching business for college students.

    2011

    T&Co Opens a Chicago Location

    T&Co opens its first Chicago location in the heart of Chicago. Today you can find our consultants working out of the iconic Willis Tower.

    city
    2017

    First Help Financial, a T&Co Venture, delivers its 3rd consecutive year of double-digit growth

    This is a revolutionary auto finance business, experiencing exponential growth, and having established market presence in 20 states.

    2019

    5th Fortune 100 Key Client Won

    T&Co signed its 5th Fortune 100 client, in the insurance industry, to develop a new vision and growth agenda within and beyond their core business. T&Co solidifies its position as the leading boutique strategy firm in the industry.

    2021

    T&Co is recognized as Great Place to Work and one of Consulting Magazine’s Best Firms to Work For

    For years T&Co has offered employees intellectually stimulating work, the ability to directly impact our clients and our firm, and develop personally and professionally, and in 2021 we were recognized for those efforts.

    Best firms to work for

    Our Locations

    Boston

    131 Dartmouth Street

    Boston, MA 02116

    Chicago

    231 S LaSalle Drive

    Chicago, IL 60604

    Needham

    1220 South St

    Needham, MA 02492

    Needham

    1220 South St

    Needham, MA 02492

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